Much has been made this year about how high-end watches are now viewed – and sold – as art rather than timekeepers.
But behind every successful watch there is a great artist and artist and, in the case of the most famous pieces of the past century, Gérald Genta stands head and shoulders above all others.
Many designers can be satisfied with one archeological technology.
The Genta has at least two, the Royal Oak of Audemars Piguet and The Nautilus of Patek Philippe, and many others including watches with Mickey Mouse among others.
Original art and artwork for these and other Gérald Genta watches will be sold in 2022, with prices expected to exceed $ 500,000 for much-needed works.
Each will be sold in conjunction with a special NFT with technical design of Mr Genta’s design. Selecting pieces will also include interesting items that have never been seen before as well as word notes.
Sotheby’s is doing a number of commercials in the new year to sell the first 100 works of Gérald Genta.
Part of the proceeds from the sale will benefit the Gérald Genta Heritage Association, as well as their goal of promoting and rewarding the next generation in the visual arts industry, especially in the first launch of the Gérald Genta Youth Talent Award.
With this sale, we are continuing Gérald’s legacy of innovation. He always lives five or ten years ahead of his time, working to achieve an unprecedented idea that completely transforms – and sometimes confuses – companies, but has changed. When Gérald began his career, there were no manufacturers “He was the first to bring the new era, always bringing his passion as an artist to his work, and he never lost sight of his vision. That’s what set him apart,” says Evelyne Genta, a widow. of Gérald Genta.
Three dedicated exhibitions of “Gérald Genta: Icon of Time” will take place in Spring 2022 throughout the Sotheby area, highlighting the research that is most relevant to Gérald Genta’s work. Approximately 30 designs will be offered for each sale.
Featuring Genta’s original designs for Audemars Piguet’s The Royal Oak’s first stainless steel watch plus its original unpublished watch design.
Containing the original design of Genta Patek Philippe’s The Nautilus and three of the world’s most complex handmade watches: the Grand Sonnerie, with 1000 parts, this watch took five years to make.
In addition to Genta’s original design for Disney’s most iconic and essential watches ever made.
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